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SEO audit service

To compete for available business, perhaps against companies spending a lot on display advertising, new leads from search engines are a cheap and effective method of gaining market share.

Our SEO audit service will help you get a great position within search results pages for your website within popular search engines like Google and Yahoo!

Many of our SEO website clients are deriving 75%+ of their traffic from search engines without spending a penny on placements, for example:

• James Driving School - 86% of new visits
• The Farmyard Nursery - 76% of new visits

Why do I need search engine optimisation?

Search Engine Optimisation or SEO is the art of improving your 'organic' search rankings, i.e. the rankings that the search engines control as opposed to the advertising placements of 'pay per click' search engine marketing (SEM).

Business websites optimised for the major search engines will appear higher in search results for relevant keywords, thereby receiving more new Internet traffic and with it the possibility of generating significantly more income from these new potential customers.

Our SEO audit process

• SEO content appraisal - is the site copy concise, well-written and SEO keyword heavy?
• SEO keyword audit - where does the site rank on key search words and phrases? Are the current keywords the correct ones to access the target audience?
• SEO structural appraisal - is the website design and development co-operating with or hindering the search engines?
• Appraising the website on suitability for your target audience - function, navigation, user accessibility. Is the website ready for more users or is there additional work that could be done to make the site more persuasive? Are there other ways you could potentially drive traffic to your site?

SEO audit outcomes

Once the initial SEO audit is complete, we provide you with a full report detailing where you could make both quick SEO wins and longer term improvements. We then work with you to help you search engine optimise your site, measuring the impact of those changes as your search ranking improves.

To find out more information or book your SEO audit:

• Call the Brighton and Hove migglemedia team on 0845 094 8443
• Contact us online.

Beware of companies that make extravagant promises of a position on the first page of Google or similar claims. There can be no guarantee of a certain ranking - it's all in the hands of the search engines and the efforts other site owners make with their own SEO.

There are a number of dubious methods, such as link farming, that can be employed to try and trick search engines, but we recommend that our customers steer well clear of these as site owners risk having their website blacklisted entirely from the search engines if caught.

>> combining SEO with 'pay per click' - SEM

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